Fresh Start @ Your Library began locally at the Long Branch (NJ) Public Library, providing community reentry support to individuals returning to communities after serving time in prison or jail. In the fall of 2019, the New Jersey State Library, with grant funds from the Institute of Museum and Library Services, and in partnership with the New Jersey State Parole Board, New Jersey Department of Labor and Workforce Development, Long Branch Public Library, and Free Library of Philadelphia (PA), embarked on a project to scale up Fresh Start @ Your Library.
During this on-demand webinar—the third in the Public Libraries: Partners in Workforce Development series—hear from a panel of experts who have made sense of the maze of available learning opportunities to connect workers to high-quality non-degree credentials (NDCs) that lead to in-demand jobs and career pathways. Learn about nationally recognized, “stackable,” and portable credentials, and how library staff are supporting patrons to secure them to boost their employability and career mobility.
The COVID-19 pandemic has made it critical for health information providers across the country to stay informed about the special protections and benefits health insurance coverage offers to the safety of LGBTQ community members. This free on-demandwebinar helps educate public library practitioners about available health insurance coverage options, benefits, and special federal protections exclusively for LGBTQ communities during the Open Enrollment period of the Affordable Care Act (Nov. 1–Dec. 15, 2020 for plans that start Jan. 1. 2021).
People who visit the library infrequently—or those who don’t visit at all—present a special challenge to public library staff. It’s hard to identify why they don’t use the library, because they typically ignore surveys or focus groups. And without knowing what their needs are, it’s difficult to know what services and programs will attract them. Don’t give up! This on-demand webinar offers some basic techniques that can be used to gain insights about non-users and help you draw them into the library.
In this workshop, social media and marketing expert Laura Solomon will discuss how you can analyze metrics and use tools like TikTok, social shopping, private social networks, and user-generated content to reach your community and enhance your library’s services.
Would you like to learn about a simple, effective strategy that will make you, your library, and our profession indispensable? This webinar describes a straightforward concept that enables libraries to heighten their importance by replacing traditional terms with powerful, intuitive, value-enhanced terminology that people understand. Learn how strategic vocabulary can immediately convey your true value—even to someone who has never set foot in a library.
This workshop covers innovations and best practices for library senior services that are emerging in the face of the pandemic.
This on-demand webinar will help viewers understand how social media listening tools like social dashboards can be used to gather insights on a local community’s reaction to isolation and self-quarantine during the coronavirus pandemic. Also learn to use these insights to adjust services and plan programs that address active community needs.
Learn how to make any weeding project a public relations dream! In this on-demand webinar, Holly Hibner and Mary Kelly discuss communication, transparency, and timing. Get the staff and patrons on board, be clear with your weeding plan, and set a pace that allows for careful decision making. They also talk about how to dispose of weeded materials properly and respectfully. No one wants their library in the headlines for a weeding fiasco, so learn how to weed smart! — PREVIEW AVAILABLE
In this workshop, user-experience librarian Rebecca Blakiston teaches you how people read on the web and how you can harness that knowledge to improve your web content.